Retail analytics

Analytics Hub

Historical data by retail location, auto-generated reports, anomalies, lost revenue, and scenario forecasts.

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Scenario analysis

Adjust the markup % to forecast units sold and total margin.

New markup %: 24.7%

Scenario forecast

A change in markup % is modeled through the historical sensitivity of demand.

Current markup %

19.7%

New markup %

21.7%

Forecast qty

4,299

Forecast total margin

€1,614,477

Δ qty

+4.3%

Δ total margin

€209,097

Confidence

high

This scenario is built on the historical sensitivity of units sold to changes in the markup rate, and on the relationship between volume, markup rate, and total markup.