Retail analytics
Analytics Hub
Historical data by retail location, auto-generated reports, anomalies, lost revenue, and scenario forecasts.
Total markup
€12,056,203
Units sold
31,810
Median markup rate
28.7%
Markup per m²
€12,302
Anomaly count
0
Missed markup
€0
Location trend: Central Market
Total margin, units sold, and markup % for the selected location.
Key signals
Comparison of the current period, the previous one, and the rolling baseline.
Healthy growth
Units sold are up +19.9% and total markup is up +19% versus the comparable period.
Categories and contribution to revenue per m²
For the MVP, a category's contribution is calculated as `category_markup_amount / object_area_sq_m`.
| Category | Total margin | Median % | Contribution per m² | Trend |
|---|---|---|---|---|
| Grocery | €2,434,949 | 19.7% | €2,485 | +18.9% |
| Fresh | €2,119,022 | 22.7% | €2,162 | +17.9% |
| Dairy | €1,875,278 | 24.7% | €1,914 | +19.2% |
| Beverages | €1,729,546 | 28.7% | €1,765 | +20.3% |
| Snacks | €1,554,736 | 31.7% | €1,586 | +18.1% |
| Household Chemicals | €1,412,053 | 34.7% | €1,441 | +20.2% |
| Pet Supplies | €930,619 | 37.7% | €950 | +19.2% |
Recommendations to grow total margin
All recommendations are rule-based and grounded in measurable signals.
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €2,162
- • Change in total markup: +17.9%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,914
- • Change in total markup: +19.2%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €2,485
- • Change in total markup: +18.9%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,765
- • Change in total markup: +20.3%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,441
- • Change in total markup: +20.2%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,586
- • Change in total markup: +18.1%
Anomalies
Robust z-score / MAD on units, total margin, and markup %.
No strong anomalies found for the selected period.
Metric relationships
Explainable conclusions based on Spearman correlation and period history.
Units sold vs. total markup
strongTotal markup is driven largely by sales volume.
Spearman: 1
Markup rate vs. units sold
moderateThis category is relatively resilient to increases in the markup rate.
Spearman: 0.45
Markup rate vs. total markup
moderateChanges in the markup rate have helped grow total markup.
Spearman: 0.45
Seasonal forecast
Forecast for the next 3 periods, adjusted for seasonal indices.
January 2026
€2,239,249
Forecast accounts for the month's seasonal index and the local trend in total markup.
Confidence: high
February 2026
€2,348,554
Forecast accounts for the month's seasonal index and the local trend in total markup.
Confidence: high
March 2026
€2,571,349
Forecast accounts for the month's seasonal index and the local trend in total markup.
Confidence: high
Auto-report
Rule-based narrative grounded in the calculated metrics, with no invented causes.
For Central Market, total markup came to €12,056,203, units sold reached 31,810, and the median markup rate across categories was 28.7%.
Positive signals
- • Units sold are up +19.9% and total markup is up +19% versus the comparable period.
Negative signals
- • No significant negative signals found.
Recommendations
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.