Retail analytics
Analytics Hub
Historical data by retail location, auto-generated reports, anomalies, lost revenue, and scenario forecasts.
Total markup
€9,642,496
Units sold
25,700
Median markup rate
27.4%
Markup per m²
€13,209
Anomaly count
1
Missed markup
€0
Location trend: District Market
Total margin, units sold, and markup % for the selected location.
Key signals
Comparison of the current period, the previous one, and the rolling baseline.
Healthy growth
Units sold are up +18.6% and total markup is up +17.6% versus the comparable period.
Categories and contribution to revenue per m²
For the MVP, a category's contribution is calculated as `category_markup_amount / object_area_sq_m`.
| Category | Total margin | Median % | Contribution per m² | Trend |
|---|---|---|---|---|
| Grocery | €1,968,769 | 18.4% | €2,697 | +18.9% |
| Fresh | €1,635,673 | 21.4% | €2,241 | +12% |
| Dairy | €1,518,665 | 23.4% | €2,080 | +19.2% |
| Beverages | €1,369,066 | 27.4% | €1,875 | +18.1% |
| Snacks | €1,282,014 | 30.4% | €1,756 | +20.2% |
| Household Chemicals | €1,114,572 | 33.4% | €1,527 | +16.9% |
| Pet Supplies | €753,737 | 36.4% | €1,033 | +19.6% |
Recommendations to grow total margin
All recommendations are rule-based and grounded in measurable signals.
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €2,241
- • Change in total markup: +12%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €2,080
- • Change in total markup: +19.2%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €2,697
- • Change in total markup: +18.9%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,875
- • Change in total markup: +18.1%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,527
- • Change in total markup: +16.9%
Expand the category
mediumThe category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Contribution to markup per m²: €1,756
- • Change in total markup: +20.2%
Anomalies
Robust z-score / MAD on units, total margin, and markup %.
Grocery
positivelowUnits sold deviates from the historical median baseline by 2.9 MAD.
Actual: 1,324 • Baseline: 990
Metric relationships
Explainable conclusions based on Spearman correlation and period history.
Units sold vs. total markup
strongTotal markup is driven largely by sales volume.
Spearman: 1
Markup rate vs. units sold
moderateThis category is relatively resilient to increases in the markup rate.
Spearman: 0.43
Markup rate vs. total markup
moderateChanges in the markup rate have helped grow total markup.
Spearman: 0.44
Seasonal forecast
Forecast for the next 3 periods, adjusted for seasonal indices.
January 2026
€1,808,905
Forecast accounts for the month's seasonal index and the local trend in total markup.
Confidence: high
February 2026
€1,908,312
Forecast accounts for the month's seasonal index and the local trend in total markup.
Confidence: high
March 2026
€2,087,917
Forecast accounts for the month's seasonal index and the local trend in total markup.
Confidence: high
Auto-report
Rule-based narrative grounded in the calculated metrics, with no invented causes.
For District Market, total markup came to €9,642,496, units sold reached 25,700, and the median markup rate across categories was 27.4%.
Positive signals
- • Units sold are up +18.6% and total markup is up +17.6% versus the comparable period.
Negative signals
- • No significant negative signals found.
Recommendations
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.
- • Expand the category: The category contributes strongly to markup per m² and shows a positive trend in total markup.